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Title Marketing for hospitality and tourism/ Philip Kotler, John T. Bowen, James C. Makens.
Author Kotler, Philip
Published Upper Saddle River, N.J. : Pearson Prentice Hall, c2006
Edition 4th ed
Detail xxiv, 932 p. : ill
Subject
 
Added Author Bowen, John T
  Makens, James C
Source Types Book
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